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Yahoo is a member of Oath and the Verizon family. Yahoo’s privacy policy has not changed since it joined Oath, however the company Verizon warns that they may share non-personal information with their family companies to help with product improvements, research and analysis, and to give you a relevant experience when using their products.

Personal data collected

Yahoo collects personal information when you sign up, use Yahoo products, when you visit Yahoo pages and when you enter promotions or sweepstakes. When registering with Yahoo, you give them your name, email address, birth date, gender, zip code, occupation, industry, and personal interests. If you use their financial products or services, Yahoo asks for your social security number, address, and information about your assets. When you sign up for Yahoo, you are not anonymous to them. Yahoo collects information on your transactions and purchases through them and their business partners. They collect your IP address, cookie information, software and hardware you use to access their products, and the page you requested to view. If a child under 13 has a family account, they have the parent’s permission to share their child’s information. If legally required Yahoo will share your information with the police or court. Yahoo uses your personal information to show you certain ads in your target area. They do not share information with the advertises but if you click on the ad you will be confirming that you meet the target requirements.

Personal data usage

Yahoo uses data to:

  • Determine which ads to show you
  • Share with 3rd parties that you consent to
  • Make improvements on their content
  • Develop new services
  • Understand how their services are used by you

When you sign up to use Yahoo, any personal information you share with them indicates your consent for them to use your information.

Cookies and similar tech

Yahoo uses cookies to keep you logged in and to determine your device information. Yahoo may also recognize your device to personalize your settings. Yahoo also allows advertisers to access their cookies on your device, but they do not have access to Yahoo’s cookies. Yahoo uses web beacons to access their cookies inside and outside of their network of websites and also in relation to Yahoo products and services.  

Yahoo account

With a Yahoo account you will have the ability to log in and check email, make your own Yahoo pages or groups, and also use other Yahoo services. It is important to know how your information will be stored and used in order to protect yourself.

Data shared with Yahoo

NAME
CATEGORY
MANDATORY
User ID
App Information
YES
Username
App Information
YES
Types of content you view
App Information
YES
Types of content you engage with
App Information
YES
People you are connected to
App Information
IP address
Device
YES
Language and time zone
Device
Browser type
Device
YES
Name of your mobile operator or ISP
Device
YES
Device locations
Device
YES
Device identifiers
Device
YES
Device settings
Device
YES
Hardware version
Device
YES
Signal strength
Device
Operating system
Device
YES
Battery strength
Device
Billing details
Payment
OPTIONAL
Shipping and contact details
Payment
OPTIONAL
Credit or debit card number
Payment
OPTIONAL
Gender
Personal Information
OPTIONAL
Name
Personal Information
OPTIONAL
Information provided by third-party entity
Third-party
YES
Message sent to you
Third-party
Login time
Time
Sign-up time
Time
Duration of your activities
Time
YES
Frequency of your activities
Time
YES

How to protect your privacy

When using Yahoo you can change your settings to reflect what information you want to be shared with them.

You can also:

  • Choose to not add your phone number to your account.
  • Not access Yahoo from your phone, instead use a computer browser so it won’t collect your phone’s information.
  • Clear the cookies, browsing history and more from your browser’s history settings.
  • Use safe browsing or incognito in order to prevent Yahoo from saving your browser information and keeping you logged in.
  • Modify your information within your Yahoo account.
  • Delete the Yahoo mail app from your phone.
  • Not use/sign-up for a Yahoo account.
  • Delete your Yahoo account.

How to contact Yahoo about your privacy

Yahoo
Customer Care – Privacy Policy Issues
701 First Avenue
Sunnyvale, CA 94089
(408) 349-5070